Welcome to the official website of the New Berlin Marathon.
Information Collected and How It Is Collected
Voluntary Information: We may collect personal information you voluntarily provide to us including, but not limited to your name, e-mail address, postal address, phone number, mobile number, and geographic location. You may provide this information when you request information, register, make a donation, or for other purposes. We may also collect demographic information such as gender, date of birth, occupation, employer name, and zip code. For donation purposes, we will collect payment information such as credit card number was needed to complete the transaction. We will not store this data.
Automatically Generated Information: We may also collect non-personally identifiable information that is generated automatically while you are visiting the Site or elsewhere on the Internet when our advertisements are served, also known as log files. This data includes, but is not limited to, information such as IP address, web pages visited before and after visiting the Site, date and time, domain type, type of mobile device you use, your device’s unique ID, web pages you view and links you click on within the Site and interactions with our advertisements delivered by us or advertisements delivered by a third party advertising technology vendor. This type of information may be collected using different types of technologies, such as cookies and pixels. An IP address, for example, is a unique identifier that certain electronic devices use to identify and communicate with each other on the Internet. When you visit the Site, we may view the IP address of the device you use to connect to the Internet. We use this information to determine the general physical location of the device and understand from what regions of the world the Site visitors come. We also may use your non-personally identifiable information to enhance the Site.
All Site users remain anonymous unless they choose to give us their personal information. You may elect not to allow us to collect and use this non-personally identifiable data as part of our Service by following the Opt-Out procedures described below.
Cookies and Other Technologies
Cookies are used to collect standard Internet log information and visitor behavior information in an anonymous form. The information generated by the cookie about your use of the website (including IP address) is transmitted to Google. This information is then used to evaluate visitors’ use of the website and to compile statistical reports on website activity for the New Berlin Marathon.
Disabling Cookies: The ‘Help’ portion of the toolbar on most browsers will tell you how to prevent your browser from accepting cookies, how to have the browser notify you when you receive cookies and how to disable cookies altogether. Note that if you reject or block cookies, it may affect your ability to enjoy the full functionality and experience of the Site.
Pages of the Site (and our emails) may contain small electronic files (also referred to as pixel tags) that permit the New Berlin Marathon, for example, to count users who have visited those pages or opened an email and for other related website statistics.
INFORMATION USE AND SHARING
Use of Non-Personally Identifiable Information: The New Berlin Marathon or our service providers or agents that provide services for us may use non-personally identifiable information as part of the Services to better tailor advertisements and other content in an effort to create a more relevant experience for each person that visits the Site or elsewhere on the Internet. This non-personally identifiable information may also be used to predict responses to advertisements, to help determine which ads perform best and which content is most appropriate for different individuals, to measure and optimize the effectiveness of advertisements and to provide aggregate reporting to our service providers or agents and for our and their internal purposes.
THIRD PARTY FEATURES
Additionally, in the event that we offer a message board or any other interactive or social-type feature on a web site administered directly by us, please be aware that these areas may allow you to publicly post, and share with other users, certain messages, content, or other information (e.g., stories, pictures, ingredients, tips, etc.). Although we may take certain precautions to protect those who use these areas of one of our websites, we encourage you to be wary of giving out any personal information in such public forums. The information you post can be collected and used by people you don’t know. We cannot guarantee the privacy and safety of these areas and are therefore not responsible for any information you choose to post. Your use of these features is fully at your own risk.
Submitting your email: Submitting your address anywhere on the Site may result in your email address being added to the New Berlin Marathon email list. You may unsubscribe from the New Berlin Marathon emails at any time by opting out of email subscriptions with the ‘unsubscribe’ link included in each email. Your e-mail address will be removed from our marketing list. Please allow us a reasonable period of time in order to satisfy your request, as some promotions may already be in process.
We employ and maintain technology and security measures designed to protect your personal information. However, no data transmission over the Internet can be guaranteed as 100% secure. As a result, while we strive to protect your information, we cannot ensure or warrant the security of any information you transmit to us or receive from us.
Overview: We may use the non-personally identifiable information to provide more relevant advertising and content. If you’d like to stop the Site from collecting certain types of information that provide more tailored online ads and messages to you, please click here. If you elect to opt out of this type of advertising, we will place a cookie on your computer to flag that we should not collect data to tailor advertising to your browser. If you delete your cookies, install a new browser, or use a different computer, you may need to revisit this page to opt out.
We strongly encourage parents and guardians to regularly monitor and supervise their children’s online activities. We do not knowingly collect personal information from children under 13.
When you make a contribution to the New Berlin Marathon state law requires us to obtain the following information: name, mailing address, employer, occupation and amount of contribution. State law also requires us to report this information to the Wisconsin Elections Commission if an individual’s contributions aggregate in excess of $200 in an election cycle. All contributions made to the Site are considered final unless the donation is not in compliance with state law and/or Wisconsin Elections Commission regulations. All purchases from the online store are considered contributions to the New Berlin Marathon. Online donors to the New Berlin Marathon have the option to store their credit card information when registering with the Site. Online donors taking advantage of this option will have their credit card information securely saved through a third-party payment processor, FIS Merchant Solutions, which has been audited by a PCI-certified auditor and is certified to PCI Service Provider Level 1. This is the most stringent level of certification available.
VISITING THE SITE FROM OUTSIDE OF THE UNITED STATES
We welcome all visitors to the New Berlin Marathon site. However, you may only contribute to the New Berlin Marathon if you are a United States citizen or a foreign national with permanent resident status in the United States.
Last Updated: November 21, 2018